Sometimes the question of how to package a product comes out as an afterthought. The product is produced and ready to go out to customers, and somebody finally says, “So how are we going to ship this?”
When you think about it, the humble corrugated cardboard box is a miracle of engineering. The simple yet amazingly durable carton carries countless products to their destinations -- and corrugated boxes just keep getting better. Part of the credit for this improvement goes to recent advances in methods for testing their strength.
As a warehouse manager, VP of operations, buyer, purchaser, or procurement official, you understand the critical importance of using strong packaging materials when shipping product to customers.
The way we see it, you’re packing those belongings into boxes to put them into storage or to prepare for the big move. So, there are two ways to go about doing this. The first method is to haphazardly toss your things into the box without rhyme or reason—as long as the top gets taped shut, you’ve succeeded in packing away your things. Opening the box will result in a few objects spilling out, and finding any specific item you need will require an extra 10 minutes of rifling through the unorganized mess, only to have to repack the box. Maybe this sounds appealing to you. CS Packaging does not judge, as we are accepting of all lifestyles. In case your skin crawls at the thought of such an untidy packing strategy, though, here’s the second option.
As e-commerce continues to grow and change based on the needs of consumers, it has become increasingly important to remain competitive in all facets of your business. Outsourcing non-core aspects of your day-to-day business operations, namely packaging and fulfillment, is a great way to get considerable cost savings and improve service levels to your customers.
Outsourcing packaging and fulfillment can net considerable savings. Shipping costs are generally one of the biggest expenses online stores have. Working with a third-party vendor can give you access to better shipping rates since cost is calculated based on volume. They can also purchase shipping materials economically through well-established supplier networks you might not have access to.
Molded pulp packaging is a newer type of packaging typically made from recycled materials. It is used for protective packaging mostly for food and beverages. However, it is also a great option to package delicate items. This type of packaging is eco-friendly and can be recycled again after its life-cycle. In three words, molded pulp packaging basically saves money, time and space. Here’s a quick breakdown of the benefits that molded pulp packaging by CS Packaging offers.
1. Affordable – At CS Packaging, we want to pass the savings on to you. That’s why our molded pulp packaging is made from recycled materials, making it an affordable option. We also form them into the shape our customers need. This eliminates the assembly process and in turn, saves you money. We are also constantly up to date on new developments and ways to reduce extra steps and costs.
Business owners around the world continuously try to make the next big selling product. However, what about 95% of owners forget to focus on is the presentation. Packaging allows business owners to tell customers why their product is different and why their brand is better than their competitors. As a business owner, you should think of how you want your client to see your product. The color, the quality, the simplicity or even the complexity. You need to think and see what works well with your product and how the packaging will attract your customers.
Throughout the years, the different styles of marketing and selling have evolved. From door to door sales to visiting retail stores and spending hours at the mall. The growth of selling products has shifted once again and is now making a change in e-commerce. Online businesses have boomed over the past several years. However, the stress of holding an inventory, packaging, and shipping are now a thing of the past.
What is the new trend?
Every year, companies lose billions of dollars in merchandise during shipment. Most of the time, this is due to freight not being properly bonded to their pallets. However, sometimes a faulty load due to incorrect stacking is not the problem. Making sure that the packaging process is done correctly may avoid injuries for truck drivers and unloading personnel.
We live in an era that provides unique ads, apps and other types of marketing for each consumer. Business owners use GPS and often times detailed customer demographics, to target clients in a specific way. This kind of marketing strategy allows companies to have personalized data. Making their clients feel that their product is made especially for them.